@article{a3c7a5780f9942c2bf65d7988ca7b1d3,
title = "[Review of the book New Service Development: Creating Memorable Experiences, J.A. Fitzsimmons \& M.J. Fitzsimmons, 2000]",
author = "H.C.A. Roest",
note = "Reviewed items: Title: New Service Development: Creating Memorable Experiences Author(s): J.A. Fitzsimmons; M.J. Fitzsimmons Year published: 2000 Publisher: Sage Publications Place of publication: California ISBN: 0761917411",
year = "2003",
language = "English",
volume = "10",
pages = "57--58",
journal = "Journal of Retailing and Consumer Services",
issn = "0969-6989",
publisher = "Elsevier Limited",
number = "1",
}