Original language | English |
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Pages (from-to) | 369-383 |
Number of pages | 14 |
Journal | Journal of Retailing and Consumer Services |
Volume | 11 |
Publication status | Published - 2004 |
Should retailers adjust their micromarketing strategies to type of outlet? An application to location-based store space allocation in limited and full-service grocery stores
K. Campo, E. Gijsbrechts
Research output: Contribution to journal › Article › Scientific › peer-review
30
Citations
(Scopus)