Similarity-based spatial methods to estimate shelf space elasticities

A. van Dijk, H.J. van Heerde, P.S.H. Leeflang, D.R. Wittink

Research output: Contribution to journalArticleScientificpeer-review

Original languageEnglish
Pages (from-to)257-277
Number of pages20
JournalQuantitative Marketing and Economics
Volume2
Publication statusPublished - 2004

Cite this

van Dijk, A., van Heerde, H. J., Leeflang, P. S. H., & Wittink, D. R. (2004). Similarity-based spatial methods to estimate shelf space elasticities. Quantitative Marketing and Economics, 2, 257-277.
van Dijk, A. ; van Heerde, H.J. ; Leeflang, P.S.H. ; Wittink, D.R. / Similarity-based spatial methods to estimate shelf space elasticities. In: Quantitative Marketing and Economics. 2004 ; Vol. 2. pp. 257-277.
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issn = "1570-7156",
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van Dijk, A, van Heerde, HJ, Leeflang, PSH & Wittink, DR 2004, 'Similarity-based spatial methods to estimate shelf space elasticities', Quantitative Marketing and Economics, vol. 2, pp. 257-277.

Similarity-based spatial methods to estimate shelf space elasticities. / van Dijk, A.; van Heerde, H.J.; Leeflang, P.S.H.; Wittink, D.R.

In: Quantitative Marketing and Economics, Vol. 2, 2004, p. 257-277.

Research output: Contribution to journalArticleScientificpeer-review

TY - JOUR

T1 - Similarity-based spatial methods to estimate shelf space elasticities

AU - van Dijk, A.

AU - van Heerde, H.J.

AU - Leeflang, P.S.H.

AU - Wittink, D.R.

N1 - Pagination: 20

PY - 2004

Y1 - 2004

M3 - Article

VL - 2

SP - 257

EP - 277

JO - Quantitative Marketing and Economics

JF - Quantitative Marketing and Economics

SN - 1570-7156

ER -

van Dijk A, van Heerde HJ, Leeflang PSH, Wittink DR. Similarity-based spatial methods to estimate shelf space elasticities. Quantitative Marketing and Economics. 2004;2:257-277.