Social Networks in Marketing

C. van den Bulte, S.H.K. Wuyts

Research output: Book/ReportBookScientific

Original languageEnglish
Place of PublicationCambridge MA
PublisherMarketing Science Institute
ISBN (Print)096571148X
Publication statusPublished - 2007

Publication series

NameMSI Relevant Knowledge Series

Cite this

van den Bulte, C., & Wuyts, S. H. K. (2007). Social Networks in Marketing. (MSI Relevant Knowledge Series). Cambridge MA: Marketing Science Institute.
van den Bulte, C. ; Wuyts, S.H.K. / Social Networks in Marketing. Cambridge MA : Marketing Science Institute, 2007. (MSI Relevant Knowledge Series).
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title = "Social Networks in Marketing",
author = "{van den Bulte}, C. and S.H.K. Wuyts",
year = "2007",
language = "English",
isbn = "096571148X",
series = "MSI Relevant Knowledge Series",
publisher = "Marketing Science Institute",

}

van den Bulte, C & Wuyts, SHK 2007, Social Networks in Marketing. MSI Relevant Knowledge Series, Marketing Science Institute, Cambridge MA.

Social Networks in Marketing. / van den Bulte, C.; Wuyts, S.H.K.

Cambridge MA : Marketing Science Institute, 2007. (MSI Relevant Knowledge Series).

Research output: Book/ReportBookScientific

TY - BOOK

T1 - Social Networks in Marketing

AU - van den Bulte, C.

AU - Wuyts, S.H.K.

PY - 2007

Y1 - 2007

M3 - Book

SN - 096571148X

T3 - MSI Relevant Knowledge Series

BT - Social Networks in Marketing

PB - Marketing Science Institute

CY - Cambridge MA

ER -

van den Bulte C, Wuyts SHK. Social Networks in Marketing. Cambridge MA: Marketing Science Institute, 2007. (MSI Relevant Knowledge Series).