Spatial models in marketing

E. Bradlow, B.J.J.A.M. Bronnenberg, G.J. Russell, N. Arora, D. Bell, S.D. Deepak, F. Ter Hofstede, C. Sismeiro, R. Thomadsen, S. Yang

Research output: Contribution to journalArticleScientificpeer-review

49 Citations (Scopus)
204 Downloads (Pure)
Original languageEnglish
Pages (from-to)267-278
JournalMarketing Letters
Volume16
Issue number3-4
Publication statusPublished - 2005
Externally publishedYes

Cite this

Bradlow, E., Bronnenberg, B. J. J. A. M., Russell, G. J., Arora, N., Bell, D., Deepak, S. D., Ter Hofstede, F., Sismeiro, C., Thomadsen, R., & Yang, S. (2005). Spatial models in marketing. Marketing Letters, 16(3-4), 267-278.