Structural modeling and policy simulation

Research output: Contribution to journal › Article › Scientific › peer-review

175 Downloads (Pure)

Original language	English
Pages (from-to)	22-26
Journal	Journal of Marketing Research
Volume	42
Issue number	1
Publication status	Published - 2005
Externally published	Yes

Access to Document

@article{76a474dfefea407db3c597c187d23113,

title = "Structural modeling and policy simulation",

author = "B.J.J.A.M. Bronnenberg and P.E. Rossi and N.J. Vilcassim",

year = "2005",

language = "English",

volume = "42",

pages = "22--26",

journal = "Journal of Marketing Research",

issn = "0022-2437",

publisher = "American Marketing Association",

number = "1",

}