The 21st century hipster: On micro-populations in times of superdiversity

Ico Maly, Piia Varis

Research output: Contribution to journalArticleScientificpeer-review

32 Citations (Scopus)


Through a critical review of existing literature on hipsters, and an analysis of online data, this article provides a description of ‘hipster culture’. To this end, we examine the reoccurring markers of hipster identity and, crucially, the accompanying identity discourses on hipsters. As a result, a picture of hipster culture emerges as a translocal and layered phenomenon with contextually specific claims to authenticity, and certain material infrastructures and effects emerge with the culture. Finally, we will propose the concept of ‘micro-population’ as a tool for making sense not only of hipsters, but identity in general in times of superdiversity.
Original languageEnglish
Pages (from-to)637-653
Number of pages17
JournalEuropean Journal of Cultural Studies
Issue number6
Early online date2015
Publication statusPublished - 2016


  • hipster
  • commodification
  • micro-populations
  • superdiversity
  • ethnography
  • neoliberalism


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