The adoption of environmentally friendly products in mature organizational fields

P.A.M. Vermeulen, A. Ellersiek

Research output: Chapter in Book/Report/Conference proceedingChapterScientific

Original languageEnglish
Title of host publicationSustainable innovation and entrepreneurship
EditorsR. Wüstenhagen, S. Sharma, M. Starik, R. Wuebker
Place of PublicationCheltenham
PublisherEdward Elgar
Pages248-272
Number of pages317
ISBN (Print)9781847200372
Publication statusPublished - 2008

Cite this

Vermeulen, P. A. M., & Ellersiek, A. (2008). The adoption of environmentally friendly products in mature organizational fields. In R. Wüstenhagen, S. Sharma, M. Starik, & R. Wuebker (Eds.), Sustainable innovation and entrepreneurship (pp. 248-272). Edward Elgar.