The Creation and Management of Cultural Clusters

E. Hitters, G.W. Richards

    Research output: Contribution to journalArticleScientificpeer-review

    72 Citations (Scopus)


    This paper analyses two cultural clusters, the Westergasfabriek (WGF) in Amsterdam and the Witte de Withstraat (WdW) in Rotterdam, and evaluates their contrasting creative management strategies. The WGF has to date been fairly successful in creating an attractive mix of different cultural activities, based on the creative potential of the buildings on the site, its image as a cultural centre and the general atmosphere of creativity. The more ¿top¿down¿ approach of the Local Authority owned but commercially managed WFG has injected new commercial skills and investment into the cluster, and creates the conditions for innovation through managing the mix of creative functions. The WdW, on the other hand, takes a more ¿bottom¿up¿ approach to the problems of cultural management, and so far the participants have resisted the imposition of formal management. This may allow cultural and commercial functions to co¿exist more easily, but, thus far, there seems to be less evidence of innovation.
    Original languageEnglish
    Pages (from-to)234-247
    JournalCreativity and Innovation Management
    Issue number4
    Publication statusPublished - 2002


    Dive into the research topics of 'The Creation and Management of Cultural Clusters'. Together they form a unique fingerprint.

    Cite this