The effect of processing mode on unconscious thinking

D. Lerouge

The effect of processing mode on unconscious thinking

D. Lerouge

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review

Original language	English
Title of host publication	Marketing Communications and Consumer Behavior. Proceedings of the 34th International La Londe Research Conference in Marketing
Editors	S. Askegaard, D. Merunka, J.M. Sirgy
Place of Publication	Aix-en-Provence
Publisher	IAE Aix Graduate School of Management
Pages	46-54
Publication status	Published - 2007

Cite this

@inproceedings{3c812d2c583c4fc2b8ac7da24f2feb50,

title = "The effect of processing mode on unconscious thinking",

author = "D. Lerouge",

year = "2007",

language = "English",

pages = "46--54",

editor = "S. Askegaard and D. Merunka and J.M. Sirgy",

booktitle = "Marketing Communications and Consumer Behavior. Proceedings of the 34th International La Londe Research Conference in Marketing",

publisher = "IAE Aix Graduate School of Management",

}

The effect of processing mode on unconscious thinking. / Lerouge, D.
Marketing Communications and Consumer Behavior. Proceedings of the 34th International La Londe Research Conference in Marketing. ed. / S. Askegaard; D. Merunka; J.M. Sirgy. Aix-en-Provence: IAE Aix Graduate School of Management, 2007. p. 46-54.

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review

TY - GEN

T1 - The effect of processing mode on unconscious thinking

AU - Lerouge, D.

PY - 2007

Y1 - 2007

M3 - Conference contribution

SP - 46

EP - 54

BT - Marketing Communications and Consumer Behavior. Proceedings of the 34th International La Londe Research Conference in Marketing

A2 - Askegaard, S.

A2 - Merunka, D.

A2 - Sirgy, J.M.

PB - IAE Aix Graduate School of Management

CY - Aix-en-Provence

ER -