| Original language | English |
|---|---|
| Pages (from-to) | 363-371 |
| Number of pages | 8 |
| Journal | International Journal of Research in Marketing |
| Volume | 12 |
| Issue number | 4 |
| Publication status | Published - 1995 |
The effects of alternative methods of collecting similarity data for multidimensional scaling
T.H.A. Bijmolt, M. Wedel
Research output: Contribution to journal › Article › Scientific › peer-review
56
Citations
(Scopus)