The formation of buyer-supplier relationships

Detailed contract drafting and close partner selection

S.H.K. Wuyts, I. Geyskens

Research output: Contribution to journalArticleScientificpeer-review

Original languageEnglish
Pages (from-to)103-117
JournalJournal of Marketing
Volume69
Issue number4
Publication statusPublished - 2005

Cite this

@article{a6ce3f53804b46d0a8d2d5108ddb605e,
title = "The formation of buyer-supplier relationships: Detailed contract drafting and close partner selection",
author = "S.H.K. Wuyts and I. Geyskens",
year = "2005",
language = "English",
volume = "69",
pages = "103--117",
journal = "Journal of Marketing",
issn = "0022-2429",
publisher = "American Marketing Association",
number = "4",

}

The formation of buyer-supplier relationships : Detailed contract drafting and close partner selection. / Wuyts, S.H.K.; Geyskens, I.

In: Journal of Marketing, Vol. 69, No. 4, 2005, p. 103-117.

Research output: Contribution to journalArticleScientificpeer-review

TY - JOUR

T1 - The formation of buyer-supplier relationships

T2 - Detailed contract drafting and close partner selection

AU - Wuyts, S.H.K.

AU - Geyskens, I.

PY - 2005

Y1 - 2005

M3 - Article

VL - 69

SP - 103

EP - 117

JO - Journal of Marketing

JF - Journal of Marketing

SN - 0022-2429

IS - 4

ER -