Original language | English |
---|---|
Pages (from-to) | 98-107 |
Journal | Journal of Consumer Research |
Volume | 37 |
Issue number | 1 |
Publication status | Published - 2010 |
The get ready mindset: How gearing up for later impacts effort allocation now
A.M.M. Bosmans, R. Pieters, H. Baumgartner
Research output: Contribution to journal › Article › Scientific › peer-review
8
Citations
(Scopus)