Original language | English |
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Title of host publication | Marketing strategy and organization |
Subtitle of host publication | Proceedings of the 27th European Marketing Academy (EMAC) Annual Conference, Stockholm, Sweden, 20-23 May, 1998 |
Editors | P. Andersson |
Place of Publication | Stockholm |
Publisher | Stockholm School of Economics |
Pages | 553-556 |
Number of pages | 4 |
Publication status | Published - 1998 |
Externally published | Yes |
The impact of location-specific factors on the attractiveness and performance of store departments
K. Campo, E. Gijsbrechts, T. Goossens, A. Verhetsel
Research output: Chapter in Book/Report/Conference proceeding › Chapter › Professional