The marketing of quality

H.C.A. Roest, T.M.M. Verhallen

Research output: Chapter in Book/Report/Conference proceedingChapterProfessional

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Original languageEnglish
Title of host publicationQuality management, in services
Place of PublicationParis
PublisherEIASM
Pages21-36
Publication statusPublished - 1994

Publication series

Name
Number3

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