The moderating of influence strategy on the market orientation performance relationship

F. Langerak, H. Commandeur, R.T. Frambach, J.M. Ten Napel

    Research output: Chapter in Book/Report/Conference proceedingChapterProfessional

    Original languageEnglish
    Title of host publicationAMA Summer Educator's Conference
    Subtitle of host publication"Enhancing Knowledge Development in Marketing" (August 2-5, 1997, Chicago, U.S.A.)
    EditorsW.M. Pride, T.M. Hult
    PublisherUnknown Publisher
    Pages147-148
    Number of pages2
    Publication statusPublished - 1997

    Cite this

    Langerak, F., Commandeur, H., Frambach, R. T., & Ten Napel, J. M. (1997). The moderating of influence strategy on the market orientation performance relationship. In W. M. Pride, & T. M. Hult (Eds.), AMA Summer Educator's Conference: "Enhancing Knowledge Development in Marketing" (August 2-5, 1997, Chicago, U.S.A.) (pp. 147-148). Unknown Publisher.
    Langerak, F. ; Commandeur, H. ; Frambach, R.T. ; Ten Napel, J.M. / The moderating of influence strategy on the market orientation performance relationship. AMA Summer Educator's Conference: "Enhancing Knowledge Development in Marketing" (August 2-5, 1997, Chicago, U.S.A.). editor / W.M. Pride ; T.M. Hult. Unknown Publisher, 1997. pp. 147-148
    @inbook{d8e39d3b899944a6a99fbae6ece30396,
    title = "The moderating of influence strategy on the market orientation performance relationship",
    author = "F. Langerak and H. Commandeur and R.T. Frambach and {Ten Napel}, J.M.",
    note = "Pagination: 2",
    year = "1997",
    language = "English",
    pages = "147--148",
    editor = "W.M. Pride and T.M. Hult",
    booktitle = "AMA Summer Educator's Conference",
    publisher = "Unknown Publisher",

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    Langerak, F, Commandeur, H, Frambach, RT & Ten Napel, JM 1997, The moderating of influence strategy on the market orientation performance relationship. in WM Pride & TM Hult (eds), AMA Summer Educator's Conference: "Enhancing Knowledge Development in Marketing" (August 2-5, 1997, Chicago, U.S.A.). Unknown Publisher, pp. 147-148.

    The moderating of influence strategy on the market orientation performance relationship. / Langerak, F.; Commandeur, H.; Frambach, R.T.; Ten Napel, J.M.

    AMA Summer Educator's Conference: "Enhancing Knowledge Development in Marketing" (August 2-5, 1997, Chicago, U.S.A.). ed. / W.M. Pride; T.M. Hult. Unknown Publisher, 1997. p. 147-148.

    Research output: Chapter in Book/Report/Conference proceedingChapterProfessional

    TY - CHAP

    T1 - The moderating of influence strategy on the market orientation performance relationship

    AU - Langerak, F.

    AU - Commandeur, H.

    AU - Frambach, R.T.

    AU - Ten Napel, J.M.

    N1 - Pagination: 2

    PY - 1997

    Y1 - 1997

    M3 - Chapter

    SP - 147

    EP - 148

    BT - AMA Summer Educator's Conference

    A2 - Pride, W.M.

    A2 - Hult, T.M.

    PB - Unknown Publisher

    ER -

    Langerak F, Commandeur H, Frambach RT, Ten Napel JM. The moderating of influence strategy on the market orientation performance relationship. In Pride WM, Hult TM, editors, AMA Summer Educator's Conference: "Enhancing Knowledge Development in Marketing" (August 2-5, 1997, Chicago, U.S.A.). Unknown Publisher. 1997. p. 147-148