The moderating of influence strategy on the market orientation performance relationship

F. Langerak, H. Commandeur, R.T. Frambach, J.M. Ten Napel

Research output: Chapter in Book/Report/Conference proceeding › Chapter › Professional

Original language	English
Title of host publication	AMA Summer Educator's Conference
Subtitle of host publication	"Enhancing Knowledge Development in Marketing" (August 2-5, 1997, Chicago, U.S.A.)
Editors	W.M. Pride, T.M. Hult
Publisher	Unknown Publisher
Pages	147-148
Number of pages	2
Publication status	Published - 1997

Cite this

@inbook{d8e39d3b899944a6a99fbae6ece30396,

title = "The moderating of influence strategy on the market orientation performance relationship",

author = "F. Langerak and H. Commandeur and R.T. Frambach and \{Ten Napel\}, J.M.",

note = "Pagination: 2",

year = "1997",

language = "English",

pages = "147--148",

editor = "W.M. Pride and T.M. Hult",

booktitle = "AMA Summer Educator's Conference",

publisher = "Unknown Publisher",

}

The moderating of influence strategy on the market orientation performance relationship. / Langerak, F.; Commandeur, H.; Frambach, R.T. et al.
AMA Summer Educator's Conference: "Enhancing Knowledge Development in Marketing" (August 2-5, 1997, Chicago, U.S.A.). ed. / W.M. Pride; T.M. Hult. Unknown Publisher, 1997. p. 147-148.

Research output: Chapter in Book/Report/Conference proceeding › Chapter › Professional