The relationship between postpurchase evaluations and consumption experiences of hedonic products: A case of reading fiction

    Research output: Chapter in Book/Report/Conference proceedingChapterScientificpeer-review

    Original languageEnglish
    Title of host publicationEuropean advances in consumer research
    EditorsB.G. Englis, A. Olofsson
    Place of PublicationProvo UT
    PublisherAssociation for Consumer Research
    Pages139-145
    Number of pages339
    ISBN (Print)0915552396
    Publication statusPublished - 1998

    Publication series

    Name
    Number3

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