The role of personalization and age congruency in online narrative health communication

N. Bol, J.C.M. van Weert, J.C.J.M. de Haes, E.F. Loos, E.M.A. Smets

Research output: Contribution to conferencePaperOther research output

Original languageEnglish
Publication statusPublished - 2014
Externally publishedYes

Cite this

Bol, N., van Weert, J. C. M., de Haes, J. C. J. M., Loos, E. F., & Smets, E. M. A. (2014). The role of personalization and age congruency in online narrative health communication.