Therapeutic Drug Prescription Behavior: Decision Process and Marketing Mix Effects

K. Campo, O. De Staebel, E. Gijsbrechts, W. van Waterschoot

Research output: Book/ReportReportProfessional

Original languageEnglish
Place of PublicationAntwerp
PublisherUniversity of Antwerp
Publication statusPublished - 2002

Publication series

NameResearch Paper
No.2002-037

Cite this