Therapeutic Drug Prescription Behavior: Decision Process and Marketing Mix Effects

Research output: Book/Report › Report

Name	Research Paper
No.	2002-037

Cite this

@book{cdd8601d19374d67b1895652708012b9,

title = "Therapeutic Drug Prescription Behavior: Decision Process and Marketing Mix Effects",

author = "K. Campo and \{De Staebel\}, O. and E. Gijsbrechts and \{van Waterschoot\}, W.",

year = "2002",

language = "English",

series = "Research Paper",

publisher = "University of Antwerp",

number = "2002-037",

}