Three is a crowd? On the benefits of involving contract manufacturers in collaborative planning for Three-Echelon Supply Networks

H.A. Akkermans, K.E. van Oorschot, W. Peeters

Research output: Chapter in Book/Report/Conference proceedingChapterScientificpeer-review

Abstract

In today’s network economy, multi-echelon supply networks have become the dominant life form. The question of how to coordinate goods flows in such multi-echelon settings has become paramount. This study investigates the effectiveness of collaboration and information sharing in a three-echelon supply network, whereas academic research so far has focused on collaboration in two-echelon supply chains. The starting point for this study is a published and prize-winning real-world case of collaborative planning (CP) in the high-clockspeed industry of electronics. In particular, this research zooms in on the role played by the middle echelon, that of the contract manufacturers (CM), whose strategic interests typically are less aligned with the OEM than those of the key component suppliers. A system dynamics simulation model is developed and calibrated from this three-echelon supply network setting. Simulation analysis suggests that, when the CM is actively engaged in the joint CP process, the benefits are higher for all three echelons involved. On the other hand, if the CM does not collaborate, then collaboration between the two other echelons still yields significant benefits for all supply network members. In short, in goods flow information sharing in three-echelon supply network settings, “three is not a crowd”, but “two is company”.
Original languageEnglish
Title of host publicationSupply Chain Coordination under Uncertainty. International Handbook on Information Systems
EditorsT-M. Choi, T.C.E. Cheng
Place of PublicationHeidelberg
PublisherSpringer Verlag
Pages563-598
ISBN (Print)9783642192562
Publication statusPublished - 2011

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Collaborative planning
Supply network
Multi-echelon
Information sharing
Industry
Simulation analysis
System dynamics
Simulation model
Planning process
Academic research
Supply chain
Dynamic simulation
Suppliers

Cite this

Akkermans, H. A., van Oorschot, K. E., & Peeters, W. (2011). Three is a crowd? On the benefits of involving contract manufacturers in collaborative planning for Three-Echelon Supply Networks. In T-M. Choi, & T. C. E. Cheng (Eds.), Supply Chain Coordination under Uncertainty. International Handbook on Information Systems (pp. 563-598). Heidelberg: Springer Verlag.
Akkermans, H.A. ; van Oorschot, K.E. ; Peeters, W. / Three is a crowd? On the benefits of involving contract manufacturers in collaborative planning for Three-Echelon Supply Networks. Supply Chain Coordination under Uncertainty. International Handbook on Information Systems. editor / T-M. Choi ; T.C.E. Cheng. Heidelberg : Springer Verlag, 2011. pp. 563-598
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Akkermans, HA, van Oorschot, KE & Peeters, W 2011, Three is a crowd? On the benefits of involving contract manufacturers in collaborative planning for Three-Echelon Supply Networks. in T-M Choi & TCE Cheng (eds), Supply Chain Coordination under Uncertainty. International Handbook on Information Systems. Springer Verlag, Heidelberg, pp. 563-598.

Three is a crowd? On the benefits of involving contract manufacturers in collaborative planning for Three-Echelon Supply Networks. / Akkermans, H.A.; van Oorschot, K.E.; Peeters, W.

Supply Chain Coordination under Uncertainty. International Handbook on Information Systems. ed. / T-M. Choi; T.C.E. Cheng. Heidelberg : Springer Verlag, 2011. p. 563-598.

Research output: Chapter in Book/Report/Conference proceedingChapterScientificpeer-review

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AB - In today’s network economy, multi-echelon supply networks have become the dominant life form. The question of how to coordinate goods flows in such multi-echelon settings has become paramount. This study investigates the effectiveness of collaboration and information sharing in a three-echelon supply network, whereas academic research so far has focused on collaboration in two-echelon supply chains. The starting point for this study is a published and prize-winning real-world case of collaborative planning (CP) in the high-clockspeed industry of electronics. In particular, this research zooms in on the role played by the middle echelon, that of the contract manufacturers (CM), whose strategic interests typically are less aligned with the OEM than those of the key component suppliers. A system dynamics simulation model is developed and calibrated from this three-echelon supply network setting. Simulation analysis suggests that, when the CM is actively engaged in the joint CP process, the benefits are higher for all three echelons involved. On the other hand, if the CM does not collaborate, then collaboration between the two other echelons still yields significant benefits for all supply network members. In short, in goods flow information sharing in three-echelon supply network settings, “three is not a crowd”, but “two is company”.

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Akkermans HA, van Oorschot KE, Peeters W. Three is a crowd? On the benefits of involving contract manufacturers in collaborative planning for Three-Echelon Supply Networks. In Choi T-M, Cheng TCE, editors, Supply Chain Coordination under Uncertainty. International Handbook on Information Systems. Heidelberg: Springer Verlag. 2011. p. 563-598