Triggering automatic vs. controlled processing of visual metaphors in ads

Renske van Enschot, Charlotte van Hooijdonk

    Research output: Contribution to conferencePosterScientificpeer-review

    119 Downloads (Pure)
    Original languageEnglish
    Publication statusPublished - 1 Sept 2021
    EventBiannual conference of the International Association of Empirical Aesthetics 2021: Online IAEA London 2021 - City and Goldsmiths, University of London / Online, London, United Kingdom
    Duration: 1 Sept 20213 Sept 2021
    https://www.city.ac.uk/news-and-events/events/2021/09/xxvi-conference-of-the-international-association-of-empirical-aesthetics

    Conference

    ConferenceBiannual conference of the International Association of Empirical Aesthetics 2021
    Country/TerritoryUnited Kingdom
    CityLondon
    Period1/09/213/09/21
    Internet address

    Keywords

    • visual metaphor
    • dual processing

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