Triggering automatic vs. controlled processing of visual metaphors in ads

Renske van Enschot; Charlotte van Hooijdonk

Triggering automatic vs. controlled processing of visual metaphors in ads

Renske van Enschot
, Charlotte van Hooijdonk

Research output: Contribution to conference › Poster › Scientific › peer-review

122 Downloads (Pure)

Original language	English
Publication status	Published - 1 Sept 2021
Event	Biannual conference of the International Association of Empirical Aesthetics 2021: Online IAEA London 2021 - City and Goldsmiths, University of London / Online, London, United Kingdom Duration: 1 Sept 2021 → 3 Sept 2021 https://www.city.ac.uk/news-and-events/events/2021/09/xxvi-conference-of-the-international-association-of-empirical-aesthetics

Conference

Conference	Biannual conference of the International Association of Empirical Aesthetics 2021
Country/Territory	United Kingdom
City	London
Period	1/09/21 → 3/09/21
Internet address	https://www.city.ac.uk/news-and-events/events/2021/09/xxvi-conference-of-the-international-association-of-empirical-aesthetics

Keywords

visual metaphor
dual processing

Access to Document

Poster34_VanEnschot_VanHooijdonk_Triggering automatic vs controlled processingFinal published version, 524 KBLicence: Unspecified

Cite this

@conference{6a0ab932aebc40059df20893db481f6b,

title = "Triggering automatic vs. controlled processing of visual metaphors in ads",

keywords = "visual metaphor, dual processing",

author = "\{van Enschot\}, Renske and \{van Hooijdonk\}, Charlotte",

year = "2021",

month = sep,

day = "1",

language = "English",

note = "Biannual conference of the International Association of Empirical Aesthetics 2021 : Online IAEA London 2021 ; Conference date: 01-09-2021 Through 03-09-2021",

url = "https://www.city.ac.uk/news-and-events/events/2021/09/xxvi-conference-of-the-international-association-of-empirical-aesthetics",

}