Trust, Satisfaction, and Equity in Marketing Channel Relationships

Research output: Book/ReportBook

269 Downloads (Pure)
Original languageEnglish
Place of PublicationLeuven
PublisherCatholic University Leuven
Number of pages202
Publication statusPublished - 1998

Publication series

NameKUL Dissertation Series
No.122

Cite this

Geyskens, I. (1998). Trust, Satisfaction, and Equity in Marketing Channel Relationships. (KUL Dissertation Series; No. 122). Leuven: Catholic University Leuven.