Using conjoint choice experiments to model consumers' choices of product component packages

B.G.C. Dellaert, A.W.J. Borgers, J. Louviere, H.J.P. Timmermans

    Research output: Chapter in Book/Report/Conference proceedingChapterScientificpeer-review

    Original languageEnglish
    Title of host publicationConjoint Measurement (2nd edition)
    EditorsA. Hermann
    PublisherUnknown Publisher
    Publication statusPublished - 2001

    Cite this

    Dellaert, B. G. C., Borgers, A. W. J., Louviere, J., & Timmermans, H. J. P. (2001). Using conjoint choice experiments to model consumers' choices of product component packages. In A. Hermann (Ed.), Conjoint Measurement (2nd edition) Unknown Publisher.