Visual health communication. How do low literate audiences understand visual meaning?

A. Maes, K. Foesenek, H. Hoogwegt

    Research output: Chapter in Book/Report/Conference proceedingChapterScientificpeer-review

    2 Citations (Scopus)
    Original languageEnglish
    Title of host publicationAdapting health communication to cultural needs
    Subtitle of host publicationOptimizing documents in South-African health communication on Hiv/Aids prevention
    EditorsP. Swanepoel, H. Hoeken
    Place of PublicationAmsterdam
    PublisherBenjamins
    Pages151-170
    Number of pages20
    Publication statusPublished - 2008

    Cite this

    Maes, A., Foesenek, K., & Hoogwegt, H. (2008). Visual health communication. How do low literate audiences understand visual meaning? In P. Swanepoel, & H. Hoeken (Eds.), Adapting health communication to cultural needs: Optimizing documents in South-African health communication on Hiv/Aids prevention (pp. 151-170). Benjamins.