When is personalized advertising crossing personal boundaries? How type of information, data sharing, and personalized pricing influence consumer perceptions of personalized advertising

Sophie C. Boerman, Sanne Kruikemeier, Nadine Bol

Research output: Contribution to journalArticleScientificpeer-review

Original languageEnglish
Pages (from-to)100144
JournalComputers in Human Behavior Reports
Volume4
DOIs
Publication statusPublished - 1 Aug 2021

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