When is personalized advertising crossing personal boundaries? How type of information, data sharing, and personalized pricing influence consumer perceptions of personalized advertising

Sophie C. Boerman, Sanne Kruikemeier, Nadine Bol

    Research output: Contribution to journalArticleScientificpeer-review

    Original languageEnglish
    Pages (from-to)100144
    JournalComputers in Human Behavior Reports
    Volume4
    DOIs
    Publication statusPublished - 1 Aug 2021

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