| Original language | English |
|---|---|
| Place of Publication | Cambridge, MA |
| Publisher | Marketing Science Institute |
| Publication status | Published - 2006 |
Publication series
| Name | Marketing Science Institute Report |
|---|---|
| No. | 06-109 |
B. Deleersnyder, M.G. Dekimpe, J.E.B.M. Steenkamp, O. Koll
Research output: Book/Report › Report
| Original language | English |
|---|---|
| Place of Publication | Cambridge, MA |
| Publisher | Marketing Science Institute |
| Publication status | Published - 2006 |
| Name | Marketing Science Institute Report |
|---|---|
| No. | 06-109 |